The Chick-Lit 50: Leading Influential Authors

8 Oct

Social Media has become the norm for sharing opinions, beliefs, and ideas in our society. CEOs, marketing gurus, newscasters, college students, and bored housewives all have jumped on board with the social media frenzy.

Cover of "Are You There, Vodka? It's Me, ...

Cover of Are You There, Vodka? It’s Me, Chelsea

We used to determine someone’s influence based on their charitable contributions and how powerful their careers were. Now, influence can be based on how high one’s Klout score is or how many ‘likes’ received on Facebook.

Social media has made a world of difference in corporations. They say word-of-mouth is the best advertising, and social media has allowed millions of people to discuss millions of products in the open for anyone to observe. This allows marketing and public relations professionals the opportunity to address customer concerns and discover if the product they’re selling is really something that consumers want.

It’s easy to see how social media would benefit corporate America, but what about other professions and industries?  Does social media really play an important role? It certainly is a good question.

Take, for instance, the book publishing circuit. Self published writers and publishing companies thrive because of social media. Authors can connect with other authors and publishers to get the word out about their books.

Shakespeare can be considered a very influential author, even without the help of social media. Theatre and movies are bursting with Shakespeare’s writings and quotes and have been for many years. Now, a mock Twitter account with the handle @Wwm_Shakespeare has almost 50,000 followers and a Klout score of 65. Over 400 years later, Shakespeare continues to be influential through the use of social media!

Current authors and their publishers can also connect with fans to hear what readers would like to read and get others interested in things they’ve already written. To showcase this finding, I searched goodreads.com for the most popular books in the Chick-Lit genre. Then I used Twitter and Hootsuite to identify 50 fiction authors from the goodreads.com list with high Klout scores and a mass of followers.

 

Here’s the list my research generated.

The Chick-Lit 50: Leading Influential Authors

Cecily von Zeigesar Gossip Girl

Candace Bushnell Sex and the City

Judy Blume Tiger Eyes

Jodi Picoult My Sister’s Keeper

Lauren Weisberger The Devil Wears Prada

Amy Tan The Joy Luck Club

Philippa Gregory The Other Boleyn Girl

Ann Brashares Sisterhood of the Traveling Pants

Cecelia Ahern P.S. I Love You

Meg Cabot Princess Diaries

Janet Evanovich One for the Money

James Patterson Suzanne’s Diary for Nicolas

Chelsea Handler Are You There Vodka? It’s Me, Chelsea

Sarah Dessen Someone Like You

Jessica Sorensen The Coincidence

Joanne Harris Chocolat

Joyce Carol Oates We Were the Mulvaneys

Joan Swan Phoenix Rising

Lindsey Leavitt Princess For Hire

Paige Edward Dare Me Forever

Tess Thompson Riversong

Liv Morris Drunk & Disorderly

Stephen Kiernan The Curiosity

Brad Taylor Enemy of Mine

Nicole Mcgehee Regret Not A Moment

Nicolas Sparks Dear John

Wendy Cartmell Steps to Heaven

Melissa Walker Unbreak My Heart

Marie Astor This Tangled Thing Called Love

Sara Palacios Love In Translation

Jamie Blair Leap of Faith

Allie Larkin Why Can’t I Be You

Colleen Oakes Ellie in Bloom

Luann Robinson Hull Happily Ever After Right Now

Jason Mott The Returned

Chris Kuhn Muse Unlocked

Glen Hepker A Glimpse of Heaven

Rick Bylina One Promise Too Many

Laura Miller Butterfly Weeds

R.M. James Love’s Second Chance

Tyler Compton The Poisonous Ten

Carlie Sexton Fallen For You

C. Lee McKenzie Sliding on the Edge

Teresa Mummert White Trash Beautiful

Anna Jeffrey The Tycoon

Cara Rosalie Olsen Awakening Foster Kelly

Kathryne Arnold The Fear of Things to Come

Stephanie Zia The Widow’s To Do List

Tobin Elliot Vanishing Hope

Michael Hooper Man of Discovery

Terri Giuliano Long In Leah’s Wake

 

After viewing this list, it is clear that social media is just as important to the book publishing circuit as the corporate world. The authors in the above list have created a following and developed a strategy to stay connected with fans, publishers, and other authors to stay up-to-date on the latest trends and get their works recognized.

By taking advantage of this list of authors, observing their social media approach, and connecting with them, other self published authors can develop their own social media strategy to have their publications viewed by masses of fans as well. The more people an author can connect with, the easier it will be to have her works known, and hopefully one day being included in a list of influential authors.

–Bailey Allen, Cub Reporter for Networlding and Networlding Publishing
Connect with me on Twitter @BaileyeAllen

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  1. […] Networlding’s The Cool Girls Guide to Awesome Books had just included me on their list of the Chick-Lit 50, Leading Influential Authors… as based on the authors’ social media influence. On a list with the likes of Judy […]